Advertising law

In our work, we frequently deal with issues arising from the multitude of domestic, international and supra-national laws and regulations - of private and public law - governing advertising, marketing and communications. We provide support and legal advice to advertising, PR, communications and media agencies and companies in related fields, as well as their customers in producing legally sound advertising campaigns and marketing strategies. This includes issues arising from the use of new communication media and legal advice regarding restrictions on advertising. We advise our clients on all contractual relationships in this field and represent them in court and in arbitration, as well as in proceedings before administrative authorities.

Our services in this field particularly include:

  • Advertising contract law
  • Unfair trade law
  • Copyright law
  • Trademark law
  • Data protection and privacy law
  • Product-related advertising regulations (food, drugs, cosmetics, alcohol, tobacco, investment funds, consumer credit, leasing, insurance, jewelry and precious metals, watches, toys, etc.)
  • New media law
  • Product liability
  • Licenses
  • Lottery law
  • Consumer protection law
  • Distance selling law

Contact Person

GLOOR & SIEGER – attorneys at law, Utoquai 37, CH-8008 Zurich, Telephone +41 (0)44 254 61 61,,
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